Keller Williams Realty
There is much misunderstanding about how KW Profit Share works. Many people say it is a pyramid scheme or an MLM. Others say that it is nothing more than a way for the owners to make more money.
Neither are true.
Here is the basic premise for Profit Share. Keller Williams Realty believes that every agent is a "stakeholder" in the company. In other words, it is about us as agents and not about Keller Williams as a company. We are a franchise and each franchise is called a Market Center.
Take, for instance, the way we are encouraged to "brand ourselves". We are not working to promote the Keller Williams Realty or Keller Williams Realty's name as other agencies do. Instead we each promote ourselves. We are known because of how we promote ourselves to the public instead of how Keller Williams Realty is promoted.
Being a stakeholder means that we share in the profit of the company. I…